Nestled at the bottom of a small town in Scotland is Hula Juice Bar, a small but well-known cafe and juice bar. While the space may be small, their social presence is not. Hula is a social giant and the recent winner of the Scottish Restaurant Award's 'Best Use of Social Media.'
Director at Hula, Susan Doherty, said: “Social media was introduced with quite a bit of focus when we started doing it. I have a background in marketing and worked in digital media for web development and media production companies, but I didn’t have any time to do anything for Hula marketing-wise. I was constantly here delivering the product, but when I started to develop my team, we reached a point where I was able to sit down and work on the business side.” Read More