"Experiences are shared, whether you ask for them to be or not." -Brian Solis
Brian Solis holds a special place within the digital realm - as a digital anthropologist and author, he studies how disruptive technologies impact culture, society and behavior. In other words, brands - of all kinds - can learn a lot from him.
Skyping in with us on this episode of Turn & Burn, Solis discusses his new book, What is the Future of Business, with Host Paul Barron, and how his findings relate to the restaurant & hospitality industry. How can the digital world amplify word of mouth marketing within the hospitality space? How can a business owner sync his or her vision to their customers' experience? Find out in this first video in our two-part Brian Solis segment, below.