Nara Goes National

Photo Credit: Huffington Post

Photo Credit: Huffington Post

Never heard of Nara?  Don’t worry if you haven’t, because until this week it was only available in select Metropolitan areas.  Now the the neuroscience-based restaurant recommendation site has gone national and it could change the way you find restaurants. The site is said to use ‘neural network technology’ which makes it sound a bit complicated. Simply put: Nara is like Pandora or Spotify, but with restaurants.  Unlike Zagat or Google, the restaurants on Nara are not grouped by rating or popularity.  So if you search for cheap restaurants in New York, NY you will get exactly what you searched for: cheap restaurants.  The site does more than group together like restaurants.  Users rate restaurants with either a thumbs up or a thumbs down and Nara will readjust its searches to fit their preferences.  See? Just like our favorite music apps.  The site has had great success in select areas, and it is predicted to do well nationally.  

According to The Huffington Post, most ways of getting restaurant recommendations rely on the assumption that you have the same taste in food as other people. Whether you seek advice from your food-obsessed friend, a Zagat guidebook or the restaurant critic who writes for your local newspaper, you're essentially hoping and trusting that you will like what someone else has liked in the past. Obviously, this is far from a given.  READ MORE