Social media and review sites like Yelp are drastically changing the restaurant business. Now everyone is a food critic, and if their experience is sub-par, they might just write a scathing review that could deter potential customers from ever walking through the door.
Yelp is now taking transparency to a new level by teaming up with public officials to include public health records along with user reviews. While this information is publicly displayed on government websites, it seems not many take the time to actively search for health ratings. Adding health scores to a restaurant's Yelp page ensures that consumers will see it. What does this mean for the restaurant business? Read More