The industry giant Chipotle opened it's first fast casual pizza chain, Pizzeria Locale in Denver less than a year ago. And now the second Pizzeria Locale, also in Denver opened last week. And apparently, the chain is growing faster than when burrito chain, Chipotle first started.
Consumers seemed to be diggin' the pizza restaurant, that is modeled after Chipotle. Similarly, to the create-your-own burrito concept, this restaurant offers an array of ingredients to create your dream pizza and then the pie is placed in an oven built to cook the pies in just 2 minutes.
Do you think this is the fast casual pizzeria that will emerge as the leader in the pizza concept? Or do you think that pizza is too over-done and that is why a fast casual pizza concept hasn't conquered the segment? Read More