Vegan menus are taking on the mainstream market.
Now, more than ever, consumers are dictating what they expect to see on restaurant menus. Perhaps this has always been true, in the sense that if a menu item isn’t selling well, it’s usually replaced by something more appealing to guests' preferences in order to increase sales — typical business practices. However, between the active integration of social media and the rise of industry transparency, foodies are everywhere. And, as we’ve seen on social platforms like Twitter and Yelp, everyone has an opinion. At some point, if the numbers are there, chefs and operators must start listening.
When it comes to vegan offerings, a handful of operators and chefs are banking in, but it’s going to take a little while to convince non-vegans that meatless can still be flavorful. Here, various vegan-friendly owners/chefs around the country weigh in. Read More