The Leadership Cookbook Series: A Recipe for Business Success

This is the first article of The Leadership Cookbook series and we’ll be exploring recipes for success in leadership. The goal?  Success!  We’ll be exploring leadership issues that are real for you on an everyday basis.  The goal is to share behaviors and actions that you can take that will produce positive results for your business. A recipe for business success is no less tangible than a food or beverage recipe is for a great dish or drink. 

Passion Starts it All

As a leader, start at the beginning– passion.  It may be that your team will never share the same passion about your restaurant that you have. Regardless, what are they passionate about?  Find that out and make a connection that celebrates their passion with yours. How can working in your concept support their passion? Passionate employees are great ones. 

From Passion to Purpose

From passion we move to purpose.  Purpose is more than making money.  Purpose hits the bulls-eye of why guests come to you, instead of your competitor. Why is a consumer dining at your restaurant? Is it the unique flavors, consistent service, employee smiles, feeling good, connecting with others– can all be ways your restaurant can serve the purpose of your guests, more than just filling bellies.  

Importance of Values

As a leader if you haven’t defined purpose, there’s work. You want to inspire your team; this is beyond just having a job. Each employee is making a difference. This leads us to values, that guide your decision making as a leader. Make sure your team is aware of the values. The more you share your values with your team, the more likely values guide all decision making about quality, consistency, outreach and care for your guests, community and each other. 


If your brand has obvious passion and a clear sense of purpose, while being guided by values that drive the decision making– then you can accomplish what your vision is. Likely you’ve read plenty about what vision entails such as, your profitability, how many restaurants you have, the kind and quality of food and drink you serve, the quality of life we lead. The more clearly you define vision, the easier it is to attain. Your brand's values and sense of purpose become actions and behaviors guests can see and hear during each visit to your restaurant.    

Mission, Objectives, and Tasks

The passion to task road map then leads us straight to mission. I think of mission as systems or structure development such as, how you hire, how you train, how you serve or run your hot line or sandwich board. Mission is not accomplished, until we define and actualize each objective and task. We need to accomplish these smaller pieces (but equally important) of objectives and tasks, to end up performing as A+ players.   

As a leader, you can use this passion to task road map to keep your company and concept(s) evolving. Perhaps, you could implement mission teams that define objectives and tasks passionately, using your purpose and values to achieve your vision.  If any element of the road map is unclear, get clear.  If there are road blocks, which often happen,  use the map to define the road blocks and keep moving toward vision.