This week, news about the Amazon Prime Video app becoming the most-downloaded app in the first week of its launch on Apple TV were announced.
After Apple and Amazon settled their differences earlier this year, Amazon began to sell the Apple TV on their retail website and Apple finally launched the Amazon Prime Video app in early December.
Amazon Prime Video offers video streaming at no additional cost to Amazon Prime members, as another way to incentivize customers to join the membership service. The app provides members with access to business and restaurant industry-related content among other genres.
For example, you can find Foodable’s first documentary (Fast Casual Nation: Changing The Way America Eats) and exclusive episodes of our shows (Across The Bar, Table 42, and Fast Casual Nation) available on Amazon Prime Video for free if you are a Prime Member.
The feud between the two companies had been going on for years. Apple and Amazon had been fearless rivals ultimately hurting their own customer base by not offering each other’s products or services.
“The Verge” reported that Amazon had listed the Apple TV momentarily in September after refusing to sell it since October 2015. “We want our player, our Prime Video player, to be on the device, and we want it to be on the device with acceptable business terms,” said Bezos at Code Conference 2016, according to “The Verge.”
But when Apple CEO Tim Cook announced Apple’s plan to allow Amazon’s app on Apple TV in June at its Worldwide Developer Conference, everything changed.
It looks like the decision is paying off for both companies.
To learn more about this and other company feuds, read “TechCrunch.”