As consumers continue to demand more transparency, more customization, and more healthy options, what is the future of foodservice? Okay, so this conversation has been on the table for at least a decade. But, today, something is fundamentally changing in our industry.
In this episode of On Foodable Weekly, we sit with Scott Davis, President of CoreLife and Steve Schulze, Co-founder of Nekter Juice Bar to talk about how the consumer is enforcing their values with their dollar and the industry is reacting. The customer has created a whole new segment that we call, "future brands." These restaurants are more focused on lifestyle and offer more than just a meal.
For example, CoreLife is focused on providing fitness classes like yoga, and lifestyle content. Neckter Juice Bar also offers a cleanse to renew and revitalize your body. Lifestyle brands seem to operate the way that consumers want to experience food today, fitting in with their needs and preferences - convenience is key.
So, what happens when your lunch spot becomes your gym and health spa? Watch the episode for more.