Chick-fil-A is On Track to be the Third Largest Restaurant Chain by 2020

Chick-fil-a store front

The fast food chain Chick-fil-A is almost always at the top of the American Customer Service Index's annual ranking.

The brand also consistently lands at the top of our lists pulled from Foodable Labs consumer data. 

Chick-fil-A's success is partially attributed to their approach to customer service. Unlike, other fast food chains, the franchise owners of the fast food restaurant have to agree to operate only one store. This means they can focus on keeping the standards high. 

Not to mention, the chain offers stellar employee benefits. The chain pays a premium wage, is closed on Sundays, and offers scholarships, referral bonuses, free food, and a flexible schedule–all of which help to foster a motivated staff offering the best service to customers.

Apparently, this methodology is paying off.

Chick-fil-A will soon be the third largest restaurant chain in the U.S. within the two years. Currently, the chain is the seventh biggest chain, but at the rate the chain is expanding, Chick-fil-A is posed to jump to the third largest by 2020.

Right now, the brand has 2,300 total stores and has been opening 100 new locations per year. 

Chick-fil-a has leveraged technology to improve the stores’ customer service experience. 

“One of the biggest factors in its growth is its smart incorporation of technology, making the whole customer experience faster and arguably better with mobile ordering options and in-restaurant ordering by tablets,” writes “Thrillist.”

The stores often use handheld tablets to speed up the store’s notoriously long drive-thru lines. According to a report by “Buzzfeed,” one location in Oklahoma City served 216 cars in less than an hour, which was at the rate of 3.6 customers per minute at just the drive-thru. 

The chain continues to recruit franchisees with the stores’ high profit margins. The average store makes $4 million in sales a year, which is millions more than other competing fast food stores. 

Read more about Chick-fil-A;s growth at “Thrillist.”