Millennial Food Founders Create Specialty RTD Super Coffee Brand KITU Life

Rising consumer demands and healthier diet trends are calling for more and more specialty products to fill the void in the market. One of the top trending diets, the ketogenic diet, currently ranks No. 4 on Foodable Labs’ “Top Diets by Social Mentions”.

Former college athlete and now KITU Life Founder, Jordan DeCicco, struggled to find a keto-approved healthy ready-to-drink (RTD) coffee option — so he created his own.

With millennial coffee consumption up 41% this year, according to Foodable Labs, it only makes sense that the world's first enhanced RTD coffee company is lead by millennials themselves: brothers Jordan, Jake, and Jim DeCicco.

On this episode of The Barron Report, Paul Barron discusses the specialty beverage market with Jordan and how he provided a solution to a gap in the specialty beverage market at such a young age.

Listen to this episode of The Barron Report to learn how this keto-approved beverage came to be, and for insights on how to build a brand as a young entrepreneur with little to no knowledge starting out.

SHOW NOTES

  • 16:25 - Facing a Knowledge Barrier: Managing a Brand Under the Age of 30

  • 19:30 - Strategies on Breaking into the Specialty Food Category

  • 24:39 - How to Tell What Your Company’s Worth Early On

  • 26:32 - Being on Shark Tank: Catapulting the Brand

  • 28:36 - What’s Next for KITU Life?


  • 01:18 - Dorm Room Passion Project Turns into KITU Life Super Coffee

  • 04:07 - The Booming Specialty Beverage Segment

  • 05:46 - What Makes Super Coffee Keto Diet Approved?

  • 07:14 - Challenges of Growing the Business as a Food Founder Under 30

  • 08:37 - Growing into 30 Whole Foods Locations in 6 Months

  • 11:29 - Launching & Co Packers: A Critical Point in a Brand’s Lifespan

 
 

Walmart's Blockchain Technology Can Give Consumers Product Traceability

You’ve probably heard about blockchain as it was initially developed for, the cryptocurrency Bitcoin. But now the technology in the cryptocurrency context is being developed for the food service industry.

Blockchain as defined by Investopedia is a digitized, decentralized, public ledger of all cryptocurrency transactions. Constantly growing as ‘completed’ blocks (the most recent transactions) are recorded and added to it in chronological order, it allows market participants to keep track of digital currency transactions without central record keeping. Each node (a computer connected to the network) gets a copy of the blockchain, which is downloaded automatically.

Most recently, In the food service space, blockchain can be seen used by Walmart and Sam’s Club. The grocery giant has been working closely with IBM to create a digitized handheld system that will allow farmers to give consumers full traceability with a produce product.

The blockchain technology is currently open to those in Walmart’s leafy green food supply chain, in an attempt to ease concern with recent outbreaks in lettuce.

The system will be used to report to stakeholders where a particular head of lettuce came from, during what harvest, and on what particular farm. Allowing government investigators to have a clearer investigation if a consumer gets sick. As opposed to tracking down the tainted lettuce for days, they can find the source within seconds, ideally meaning less wasted produce, less sick people and boosting confidence in the food system.

Will blockchain technology transform the food industry? Learn more in the video above and read more at “Forbes”!

Chef-Quality CBD Infusions Connect Cannabis to the Foodservice Industry

With the cannabis industry booming across the nation, CBD has made its way onto menus as an infusion that can be added into coffee, cocktails, and more.

On this episode of The Barron Report, Paul Barron speaks with CEO, Kim Sanchez Rael and Chief Creative Officer, Ron Silver of Azuca, a company with a unique technology to create fast-acting cannabis edibles, sugar, and syrups made from chef-quality, all-natural ingredients. The three discuss how the company came to be, the latest CBD trends, and the future for cannabis in the foodservice industry.

Listen to this episode of The Barron Report for more insights on how CBD is making an impact in the foodservice industry.

SHOW NOTES

  • 12:52 What is the product's market?

  • 15:56 The speed at which the CBD Market is changing

  • 18:01 Expanding the products Market

  • 20:11 How to Measure CBD in Products?

  • 23:06 What is a CBD Product’s Expiration period?

  • 24:32 CBD Market Growth


  • 01:38 What is CBD?

  • 03:34 Serial Entrepreneur Shifts to Foodservice & Wellness

  • 05:02 Introducing CBD Products to the Food Service Industry

  • 06:42 Connecting Cannabis to the Food Industry

  • 09:06 Fast Acting and Controllable Dosing

  • 10:50 Industry Response to the Products

 
 

Bar Technology Solves for Over Pouring and Keeping Up With Consumer Trends

Managing a successful bar may look easy, but there really is more to it than pouring drinks. The pressure isn’t just on the cocktail selections and beer list either. You need to factor in the latest trends to stay relevant and frequented. Social media and technology can make or break a business, so Foodable researched some of the latest bar technology to help keep you afloat.

Ultrasound Technology

While it sounds like something that belongs in a doctor’s office, it’s actually the newest way to prevent your bartenders from over pouring liquor. Products like pourers and stoppers that can compute the amount of alcohol consumed. Not only will you prevent over pouring, you’ll have better visibility for when it’s time to restock.

Self-Pour Technology

According to PourMyBeer, giving away free samples, along with over pouring can cost your bar about $142 of profit loss for each tapped keg. The use of a self-pour machine can help decrease profit loss by charging guests by every ounce poured, whether tasting a few varieties or enjoying  a pint.

Automation/ Robotic Bartenders

Pizza companies aren’t the only ones who are seeing the addition of robots to their staff. If your bar is struggling to keep up with wait time, or trying to attract Gen Z and Millennials, robot bartenders might be something worth to consider.

Virtual Reality

According to SuperDataResearch, virtual reality is projected to reach 37.7 billion USD in revenue by 2020. It may be a foreign concept for a bar, but is certainly a great way to entertain guests.

To learn more about the use of technology in bars and what companies are creating the latest innovations watch the video above.

Automation, the Latest Pizza Technology Alleviating Labor

Robots in the kitchen, sounds like a dream right? Well, 2018 brings the dawn of a new era in the foodservice industry, automation.

Automation, as defined by Techopedia, is the creation of technology and its application in order to control and monitor the production and delivery of various goods and services.

One particular area that’s booming for foodservice automation, is pizza.

Graphic Created by:  Rachel Brill

Graphic Created by: Rachel Brill

Startups like Silicon Valley-based Zume Pizza was founded in 2015 with the idea of cutting out laborious work for its employees, allowing them to move into more creative roles. The pizza startup has a total of six robots in its line of production to alleviate repetitive work.

Up and coming pizza restaurants aren’t the only ones adding robots to their concepts. A Pizza Hut branch located in South Korea has introduced a robot waiter, Dilly Plate. The addition to the restaurant is an effort to lessen staff pressures.

This boom in pizza technology is not the end. According to Technavio, the market for robots in the foodservice industry will experience a 29% compound annual growth rate from 2015 through 2019.

However, it may pose a threat to restaurant employees. A 2017 report from Cornerstone Capital Group states, between 6 million and 7.5 million U.S. jobs are at risk “in the coming years” due to automation, but Zume Pizza CEO Alex Garden doesn’t see it that way.

“For the first time in 20 years, we have more job openings than jobless people. We have to solve that problem,” Garden said. “When we automate a dangerous, repetitive task, we don’t get rid of that person. We train them and promote them and allow them to do more meaningful work.”

To learn more about how automation is impacting pizza restaurants, be sure to watch the video above an read more at Forbes.