How AB InBev's Sustainability Accelerator is Fostering Start-ups Solving Industry Problems

Consumers have new standards when it comes to the foodservice industry. They are educated when it comes to food sourcing, ingredients, nutrition, technology, environmental practices and more.

The big companies fostering innovation and looking to support companies that solve bigger problems in the industry continue to stay ahead of the curve, while also giving today's consumers exactly what they want.

On this episode of The Barron Report, Host Paul Barron sits down with Maisie Devine, global director of sustainability investments & accelerator at AB InBev to learn more about how the company is nurturing start-ups with a focus on sustainability.

So how does a start-up get involved with a partner like AB InBev?

Last August, AB InBev started its search by launching a set of challenge statements, focused on topics like packaging and clean energy. Then the company started accepting applications from companies that have developed some solutions to these industry-wide problems. After receiving 660 applications, there were a lot of companies to consider.

"We were really looking for a little bit later stage companies. That were product ready and that we could implement our resources and our scale to fuel growth for those companies," says Devine.

One of the fun companies Ab InBev select is the Belgium-based concept called Do Eat, which has made compostable and edible packaging from beer and potato waste.

Listen to the episode above to learn more about this unique accelerator program and how these companies are changing the food system for the better.