Thanks to today's technology and data analytics, we are well aware of the impact we have on our environment. But knowledge is power.
Brands across the country now have teams dedicated to improving sustainable practices, all committed to a larger mission to reduce their carbon footprint.
At the Foodable.io Seattle event, we sat down with three sustainability experts– Jessica Myer, environmental specialist for Ste Michelle Wine Estates, Julia Person, sustainability and manager for Kona Brewing, and Nelly Hand, founder & and fisherman to learn about each of their roles and how their brands are providing eco-friendly solutions.
But to make sure that sustainable practices are being universally used within a business isn't always easy.
"As we grow as a company and our sustainable practices are actually coming into fruition, our biggest challenge is that our locations in eastern Washington and Oregon are very rural, so we don't have access to the recycling seen in Seattle or Portland. The city of Walla Walla (in Washington) doesn't have any glass recycling, which seems insane. But we have to find innovative ways to get our products recycled," says Myer. "Another thing is the plastic challenge. We are having to sometimes paid to recycle our plastic now, which is not necessarily sustainable for a business but we want to make sure we're doing the right thing."
This movement encompasses much more than recycling. There's water conservation, alternative power sources, fishing techniques, and harvesting practices– that all make an impact on our planet and its resources.
Listen to the full episode above to learn more about how these brands are looking for new ways to be more eco-friendly, while also closing the loop on consumers demands around full sustainability and responsibility from all sides.