This Brand CMO Predicts the Technologies that Will Reign at Restaurants in 2019



Technology has changed everything and will only continue to do so. When it comes to food, there's so much potential for technology to help make a positive impact.

So what does the future hold for the restaurant industry? How will technology help to enhance operations or the guest experience?

Nabeel Alamgir, the chief marketing officer at Bareburger made some predictions in a recent opinion piece for "Forbes" where he said that augmented reality is expected to take the dining experience to the next level.

"If your customer finishes their drink, the technology recognizes this and prompts their server for a refill. Additionally, augmented reality allows your customers to see a 360-degree, digital rendition of each menu item right in front of them," writes Alamgir.

Although Alamgir predicts that augmented reality will become more mainstream, he also thinks that table-top kiosks will continue to pop-up at restaurants.

This technology can be a waiter's best friend. It enables guests to order or ask for a drink refill without being asked by a server. They can even pay on the tablet.

"Kiosks have the potential to improve your turnover rate and keep your company on trend, assuming the initial growing pains are overcome," writes Alamgir.

Plant-based proteins are rooted in science and technology. In 2019, these innovations are only going to become more popular, especially as consumers gravitate away from traditional meat.

"Meat alternatives often work for everyone’s diet, religion and beliefs, so there’s no reason not to offer them as options for your customers.," writes Alamgir.

What other technology and food trends does this marketer think will take over the restaurant industry come 2019? Read more at "Forbes" now.

On a recent episode of The Barron Report, Host Paul Barron gave his own predictions about what the future holds for the restaurant industry. Six out of his eight predictions were spot-on. Watch the video to see what Barron thinks will take off this year.

How AR and VR Technologies Can Facilitate Onboarding and Other Tasks For Businesses

It is said that Augmented Reality (AR) and Virtual Reality (VR) technologies have the potential to transform employee onboarding for many different types of businesses.

How you ask?

Well, it is evident that these tools have a wide range of potential uses— from entertainment to healthcare applications— but how can they help enterprises efficiently train their onboarding employees? The answer is: it depends on the type of business you have.

For the most part, the advantages of AR and VR taking on a larger role in the workplace could mean less time taken away from managers and supervisors in order to do new employee training and essentially more work getting done in a timely manner.  All of this, while at the same time helping newcomers assimilate to your company procedures, systems, and culture.

“Companies such as Wal-Mart and UPS have rolled out initiatives in VR training, helping new employees master their jobs more quickly and with higher quality and safety," J.P. Gownder, a VP and principal analyst at Forrester told “Tech Republic.” "For example, at UPS, new drivers will use VR headsets to simulate city driving conditions during training. And industrial companies are now using AR to help workers identify and fix problems with equipment, in factories or out in the field.”

Tuong Nguyen, a principal research analyst at Gartner, believes enterprise AR adoption has seen more advancements than perhaps consumer AR. Nguyen told “Tech Republic,” that the main three uses right now for enterprise AR are task design and collaboration, itemization and video guidance.

Foodable reported on how these technologies have begun to be incorporated in the restaurant industry. Restaurants, like Honeygrow, have created entire training videos in virtual reality, for example.

Check out the video above and read "Tech Republic" to learn more!

The Top 5 Tech Trends Affecting the Restaurant Industry in 2018

The Top 5 Tech Trends Affecting the Restaurant Industry in 2018

Technology is always shifting and as a restaurant business owner, you must be able to adapt to stay relevant. 2018 will be another year full of disruption, as technology continues to push the envelope of how operators and brands interact with guests and how guests respond. Check out the video above and see what top 5 technology trends are poised to affect the restaurant industry. 

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AR Could Be the Next Frontier for the Restaurant Industry

AR Could Be the Next Frontier for the Restaurant Industry

These days it seems like every brand is dipping its toes into the world of Augmented Reality, or “AR” for short.

And, for good reason.

You are probably wondering why we are even talking about a technology that seems so disconnected with the restaurant and hospitality industry. Truth is the possibilities are endless when it comes to creating the illusion that virtual objects are part of our physical world as the technology slowly weaves itself into the thread that is our everyday lives.

Brands that recognize this and develop creative marketing campaigns around AR could really benefit when looking for a boost in exposure or even sales.

Most of us got our first taste of AR through Snapchat or Instagram’s face-scanning filters. Others experienced it through the Pokemon Go craze. Some restaurants were actually able to capitalize on the trend while it was hot, with some places seeing an 82 percent increase in weekly restaurant foot traffic and 63 percent increase in weekly sales if the business was located near a “Pokestop,” according to POS platform Revel systems.

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Will Snapchat's Use of Augmented Reality Drive the Brand Forward?

Will Snapchat's Use of Augmented Reality Drive the Brand Forward?

Snapchat today launched a unique augmented reality (AR) art project around the world, with a potential to connect artists and the platform’s users in a way that hasn’t been done before.

Pop artist Jeff Koons and others are featured in the project that allows "art to be pinned to specific locations in augmented reality so users can see it when they hold up their phones in the right spot. Snapchat will solicit sign-ups from artists who want their art added to the platform” reported “TechCrunch.”

The technology is said to be based from an Israeli AR startup Snapchat acquired late 2016, called— Cimagine.

The news come after the social media platform accidentally leaked the launch by not securing data on a website that was accessible to skillful hackers.

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