More Than a Bakery: 5 Pastry Shops Taking Dessert to the Next Level

More Than a Bakery: 5 Pastry Shops Taking Dessert to the Next Level

By Adria Valdes Greenhauff, Editor-at-Large

Bakeries and pastry shops are nothing new. No matter the city, we’re never too far away from a cupcake shop, ice cream parlor, or grocery store stocked with shelf upon shelf of cookies, cakes and other sweet delights. In Los Angeles alone, Yelp turned up nearly 2,000 results for the search term, “cupcakes.”

But let’s face it, not all desserts are created equal and today’s consumers have too many options to settle for your run-of-the-mill baked good. Still, the bakery scene is booming, especially in cities like New York, where a slew of new pastry shops have opened up, all within the last year.

So what does a bakery have to do these days to stand out? Create dessert options that are as unique in flavor as they are pretty to look at.

Let’s take a look at just a handful new school pastry shops that are satisfying their customers’ sweet tooth in a major way.

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Quick Six With...Courtney Cowan, Owner and Head Baker at Milk Jar Cookies

Quick Six With...Courtney Cowan, Owner and Head Baker at Milk Jar Cookies

By Courtney Walsh, West Coast Editor

Restaurant owner and head baker Courtney Cowan began her foray into the food and beverage industry after a career in the film and television industry.

Hailing from Indianapolis, Indiana, Cowan and her husband Adam Tiller opened Milk Jar Cookies in April of 2013, focusing on a number of unique cookie flavors with 14 different revolving flavors featured at the shop such as banana split and chocolate pecan caramel, as well as one additional seasonal flavor. Cowan is also serving locally-sourced fresh milk and Sightglass Coffee beverages.

In addition to her deliciously sweet cookie recipes, Cowan bakes her cookies fresh, from scratch every day. The goal is to pair homemade cookies with locally-sourced milk, ice cream and coffee..

Milk Jar Cookies has also since built a thriving online community to drive sales that includes a “Cookie of the Month Club” that launched last year. “Online shopping is clearly becoming one of the favorite ways for people to shop,” Cowan told reporters at Miracle Mile LA. “We’re very proud of the user-friendly nature of our website.”

Below, we ask Cowan six quick questions, and discover the first meal that changed her life and the one ingredient she couldn’t live without.

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