Some say Aloha means to live in harmony with the natural world and each other, this is the test of our time. Kona Brewing Company is more than just another craft beer company. With a focus on smarter energy, responsible practices, and a dedication to the community around them Kona is embodying the true meaning of Aloha.
On this episode of On Foodable filmed at Foodable.io Seattle sponsored by Alaska Seafood Marketing Institute, we get to learn a little more about Kona Brewing Company from Parker Penley, Lead Innovation Brewer at Craft Brew Alliance.
“Two just absolutely integral parts of what we do are sustainability and quality. And I always kind of say that those are not mutually exclusive,” said Penley. “Those actually work in parallel beautifully, you just have to, you know, be very conscious about what you’re doing and the impact on those around you and the environment.”
With this mentality and respect towards the Hawaiian Islands, Kona Brewing Company has established sustainability as one of its primary pillars. From building a state of the art brewery powered by solar panels to investing in a new High-Efficiency Brewing System to use less grain and barley, this company is taking sustainability to the next level.
However, Aloha doesn’t stop there at Kona Brewing Company. Besides having a focus on sustainability, their passion and desire fosters not only a high-quality beer but always creates an experience.
Aloha is all about the connection people have to the land and the way they connect with others on the island. Kona Brewing Company embodies that, by connecting local ingredients used to create their product, connecting with the community, and relaying the spirit of Hawaii and paradise to their consumers.
Watch the episode above to learn more about Kona and its sustainability efforts and the challenges faced in doing so on the island.
Looking for more beer and wine brands that are putting sustainability first? We recently interviewed Rob Bigelow, Senior Director of Wine Education and On Premise Development at Ste. Michelle Wine Estates, about Villa Maria Wine Estate—a company in partnership with Ste. Michelle Wine Estates.