Seafood and its Rising Consumption by Millennials

Seafood and its Rising Consumption by Millennials

Today's foodie is looking for more than just a tasty meal, they are health-conscious and want proteins that are nutritious.

Besides being concerned about the nutritional benefits of their food choices, they want to know where the protein is being sourced. Menu items that have been hyper-locally sourced have become particularly popular.

Consumers, especially millennials, are asking about their food before they eat it. They are acutely aware of the impact we now have on our environment, which is causing the sustain movement to build momentum.

Currently, the millennial generation has the greatest buying power in the market. There are more millennials working and earning a living than any other age group. According to data from Kantar Futures, 49 percent of foodies are millennials.

This group is driving the food trends and what do millennials want?

More seafood.

According to our Foodable Labs data, social mentions by brand advocates on seafood menu items are up by 18.4 percent since last July. The overall seafood Sentiment is up 2.4 points from the same time last year.

We have tracked 318,630 total seafood conversations by brand advocates on social over the past year.

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These Consumer Trends Are Driving Restaurant Growth and Contraction

These Consumer Trends Are Driving Restaurant Growth and Contraction

On this episode of The Barron Report, Paul Barron analyzes Foodable Labs data around two generations that are causing major shakeups in the restaurant industry: Millennials and Generation Z. We look at the frequency of restaurant visits, guest counts, and popular social platforms within these groups to give your concept insights into how to win with this major market segment. 

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Foodable's 2018 Protein Sourcing Guide & Report— Most Loved Protein, Top Companies to Source From & more...

Foodable's 2018 Protein Sourcing Guide & Report— Most Loved Protein, Top Companies to Source From & more...

The way consumers look at protein has changed over the past decade. Gone are the days when every meal had to have a traditional protein represented as the star of the dish. But does that mean protein is in trouble? Sure, restaurant guests are looking for healthier choices and are a little more open to trying meat alternatives, but that does not mean the protein segment is dead.

So, how does each type of protein stack up in the ranking by consumers? Are you having trouble figuring out what is the hottest protein trend for 2018? Do you want the scoop to determine which top protein sourcing company is the best fit for your business?

Don’t worry, Foodable Labs has you covered. That’s right! Look no further than the 2018 Protein Sourcing Guide and Report powered by our sister company, Foodable Labs.

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Millennials are Spending Less at Restaurants and More in Other Markets

Millennials are Spending Less at Restaurants and More in Other Markets

You are probably tired of seeing the term millennial in headlines. We don't blame ya! 

But as a marketer or operator, millennials are likely part of your target demographic. This segment of the population will soon have the greatest buying power, so its no wonder we are trying to predict their every move. 

According to a recent report from "CNBC," there has been a shift in where consumers are choosing to spend their money. 

"It stands out as a bit unusual how soft restaurant spending has been considering where we are in the business cycle," said Michelle Meyer, head of U.S. economics at BofA Merrill Lynch to "CNBC." "The consumer should be spending more on a broad range of items. But we've seen restaurants slowing more akin to a recessionary environment."

Part of the reason restaurant sales have been slowing down is because millennials are spending their money in other markets instead. 

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You Must Deliver! And Here's How...

You Must Deliver! And Here's How...

The delivery game is changing and on this episode of On Foodable Weekly: Industry Pulse, we’re looking at what you need to do to take advantage of this growing market.

More than 68 percent of consumers have ordered online delivery in the past 6 months.

Meanwhile, nearly 35 percent of millennials have reduced their restaurant visits in the past year. With online delivery orders nearly quintupling (yes, that's FIVE) in just the past year, restaurants need to recognize that while this could be a threat, it could also be an opportunity.

Foodable spoke to a number of industry experts about what restaurants need to consider before jumping into the delivery game. We talk delivery services, packaging, menus and even restaurant design in order to optimize delivery efficiency. Watch the episode above to see what they said!

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