Is In-Car Commerce the Next Big Foodservice Trend?

On this episode of On Foodable Weekly: Industry Pulse, we're taking a look at in-car commerce startup, Cargo. Cargo provides a solution to the question, what if I don’t want to get out of the car?

Convenience for consumers who utilize ridesharing, Cargo provides snacks, beverages and miscellaneous items like electronics and beauty products for sale. The center console box features an assortment of items provided by big partners like Coca-Cola, SnackNation, Red Bull, Kellogg's and more.

Recently partnering with the rideshare giant itself, Uber and Cargo are disrupting the retail industry.

The global partnership will be available to riders in San Francisco and Los Angeles first. Uber drivers who choose to provide Cargo’s service to their riders can go to their local Uber service hub and pick up the Cargo box.

What’s in it for drivers? Cargo allows not only for a way to upgrade rideshare service and earn shining reviews and ratings but additional income. Uber and Cargo estimates that drivers can earn about $100 extra per month through Cargo boxes.

For every product a driver sells, including free samples, Cargo will pay the driver one dollar and 25 percent of the product’s retail price.

Learn more about Cargo in the video above and at “Inc.com

The Most Effective Content Marketing Strategies in the Restaurant Space

In this episode of On Foodable Weekly, brought to you by the Foodable Network, host Paul Barron speaks to Cathy McPhillips, Marketing Director at Content Marketing Institute about how content marketing is playing a larger role in the restaurant and hospitality business. Watch the full episode to see the tactics of content marketing that are proving to be the most effective and are helping to transcend restaurants into lifestyle brands.