Intelligentsia's Geoff Watts Breaks Down How This Brand Is Impacting Coffee-Producing Communities

Intelligentsia's Geoff Watts Breaks Down How This Brand Is Impacting Coffee-Producing Communities

Geoff Watts fell into the coffee industry by accident.

He started out as a barista and became very interested in the chemistry of coffee roasting after falling in love with the idea of coffee having a large spectrum of taste.

What he never imagined was the doors his new-found love for coffee would open. Most importantly, how his current role as the vice president of coffee for Intelligentsia, a Chicago-based artisan coffee company founded in 1995, would inflict positive change in coffee producing communities abroad.

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