Hot Summer Menu Offerings in New York City

Hot Summer Menu Offerings in New York City

New York's dining scene is always thriving, and the summer months are no different. This time of year the menus and flavors tends to heat up even more. With new additions featuring light dishes and simple ingredients, there’s plenty to salivate over this season.

And it doesn't stop at the food. The city also boasts new craft cocktails that are worthy of your attention. Get ready to salivate over new summer menus in New York City.

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Emerging Summer Menus: How Brands are Appealing to Consumers this Season

Emerging Summer Menus: How Brands are Appealing to Consumers this Season

By Kerri Adams, Editor-at-Large

The development of a menu relies on a few factors, including the ingredients available that season, current consumer trends and the brand or restaurant’s creativity.

According to the National Restaurant Association, locally sourced meats and seafood and house-made/artisan soft drinks are at the top of the 2016 food trends list.

So, how are brands in all segments incorporating these type of items? And what are they emphasizing this summer?

Summer brings so much more than sunny rays, it also brings a slump in restaurant sales. This is frequently the hardest season for industry.

Nonetheless, restaurants are coming up with clever ways to bring their customers into their stores. This often includes introducing new menu items that channel the spirit of the season.

With fan-favorite fruits, refreshing cocktails and over-the-top food items, let’s take a look at what restaurant brands are bringing to the table this summer.

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P.F. Chang’s Launches $6 or Less Happy Hour Menu

P.F. Chang’s Launches $6 or Less Happy Hour Menu

By Kerri Adams, Editor-at-Large

The Asian fusion casual-dining chain, P.F. Chang’s has just introduced a new happy hour menu featuring food and beverages that are $6 or less that will be available from Monday to Friday from 3-6 pm.

To celebrate summer, the brand is offering cocktails like the Moscow Mule and the Organic Agave Margarita. This happy hour also includes $6 glasses of wine and $4 craft beer specials.

Small plates are also on the menu, including the new House-Made Pork Egg Rolls, Dim Sum, the signature Chang’s Lettuce Wraps and the Kung Pao Chicken Jicama Street Tacos.

The chain is emphasizing that these items are made from scratch with fresh ingredients.

“A lot of guests are surprised to know that we squeeze our own juices,” said Mary Melton, P.F. Chang’s beverage director in a press release. “We even make our own ginger beer every morning using fresh-juiced ginger root and pure cane sugar. No one else makes a Moscow Mule like we do.”

P.F. Chang’s is also promoting the simplicity of the menu items by describing the Margarita as being “made with only three ingredients!” and the Street Tacos with a “subtly sweet flavor.”

The happy hour menu is available for dine-in only in participating stores, not including Puerto Rico, Hawaii and airport locations. The chain also has to comply with local and state liquor regulations. Indiana, Massachusetts, North Carolina, Oklahoma, Rhode Island, Utah and Vermont all ban happy hour specials.

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