DC Restaurant Chains Show Breakfast Can Be a Winner by Staying On-Trend

DC Restaurant Chains Show Breakfast Can Be a Winner by Staying On-Trend

By Rick Zambrano, Foodable Industry Expert

In the restaurant industry, breakfast is a daypart that is getting a lot of attention as of late. Increasingly, restaurant operators that offer breakfast are playing up to its strengths. Consumers are also looking for snacks, lighter meals at anytime of the day, and switching up breakfast with dinner or lunch, part of what is known as the fluid dining trend. McDonald’s is in the process of implementing all-day breakfast throughout all of its U.S. stores after a successful test. Subway and Taco Bell have also looked to add incremental business with launching breakfast in recent years. 

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