Finding the right investors for one's business can be an arduous task. Between meetings, presentations, and coming up with the best ways to market a concept– an operator can be left exhausted at the end of the day and sometimes to no avail.
One way to find investors to buy into your franchise is to start investing in your business yourself.
While there are many ways to help your business grow, like investing in your company culture, hiring the right kind of team, and improving the product quality of a business– when it comes to scaling, things can get tricky.
One effective way to get the attention of people with the big bucks is by creating attractive franchise incentives and limited-time offers that investors simply can’t resist.
A good example of this is currently being rolled out by Nestlé Toll House Café by Chip, which recently announced a “Buy 3 Get 2 deal,” along with 50 percent off franchise fee in 30 regional malls.Read More