“Vegan” Polls as Least Appealing Marketing Term

“Vegan” Polls as Least Appealing Marketing Term

Media company Morning Consult recently conducted a study on consumer trends. Among US adults, the study showed “vegan” was found to be the least appealing term used in food and beverage marketing materials.


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Here's How McDonald’s is Planning to Make a Big Push to Reduce Greenhouse Gas Emissions 

Here's How McDonald’s is Planning to Make a Big Push to Reduce Greenhouse Gas Emissions 

The fast food giant McDonald’s has announced that it is going greener with an initiative that will help to reduce the greenhouse gas emissions from it stores.

"Today, McDonald's announces it will partner with franchisees and suppliers to reduce greenhouse gas emissions related to McDonald's restaurants and offices by 36% by 2030 from a 2015 base year in a new strategy to address global climate change. Additionally, McDonald's commits to a 31% reduction in emissions intensity (per metric ton of food and packaging) across its supply chain by 2030 from 2015 levels. This combined target has been approved by the Science Based Targets initiative (SBTi)." 

The chain said that by 2030, this program will prevent 150 million metrics of greenhouse gas emissions from polluting the air. As the chain points out, this is equivalent to taking 32 million passenger cars off of the road for a year.

The initiative will be comprised of a group effort from McDonald’s franchisees, suppliers and producers. 

The chain is focusing on its restaurant’s energy usage, packaging and its beef production, all of which accounts for about 64% of McDonald’s total global emissions.

“We support beef production that’s environmentally sound, protects animal health and welfare, and improves farmer and community livelihoods, and we have done for over a decade. This global movement is gaining extensive momentum through conversations, collaborations, pilot programs, and global and local roundtables, and is helping influence not just beef in McDonald’s supply chain, but beef production around the world,” writes McDonald’s.

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Restaurant Brands Leading the Way with Sustainable Practices

Restaurant Brands Leading the Way with Sustainable Practices

We decided to sit down with operators from three restaurant brands paving the way with sustainable practices to see what advice they have for other restaurants wanting to adopt more of these types of programs.

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L.A. Implements Plastic Bag Ban, Effective Tomorrow

Foodable WebTV Network |  Photo Credit: LA Times

Foodable WebTV Network | Photo Credit: LA Times

We all know Los Angeles isn't the cleanest city. But now, officials have taken a step toward preventing "plastic bags from clogging landfills, waterways and the ocean, where they kill marine life." It's a start.

Beginning tomorrow, don't expect to hear "paper or plastic?" at your local L.A. grocery store. (Do cashiers even still ask that question?) The city is on a mission to become more eco-friendly, switching plastic bags with totes. In fact, with a ban in place, plastic bags will become illegal for big grocery chains and retailers like Target and Wal-Mart, as well as other big retail chains that sell groceries. Read More