The New Ways Food and Beverage Companies are Using AI

The New Ways Food and Beverage Companies are Using AI

With consumers constantly demanding more for less, our industry is always looking for new ways to satisfy customers while keeping costs low. Sometimes, that demand can be a tall order for us humans, so companies are turning to Artificial Intelligence (AI) to hack logistics, customer experience and other aspects of business to keep themselves in the green.

But how can companies industrialize their businesses in an era where consumers are trending towards more artisanal and hand-crafted experiences?

Well, first consider that even those “hand-crafted” experiences are often orchestrated by a number of automated processes which move the product from production to testing, to packaging, to shipping, before even coming in contact with the consumer. According to VentureBeat, the challenge historically has been that machines doing this work are fixed in a certain may, meaning if the machine runs out of product or something doesn’t meet the exact standard required for the machine to run the way it’s meant to, it just won’t run, requiring a stop and manual fix.

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