AR and VR Revamp Restaurant Experiences for Customers and Employees

AR and VR Revamp Restaurant Experiences for Customers and Employees

Just a few years ago, virtual and augmented reality experiences seemed incredibly futuristic, but VR headsets AR technology are now becoming more affordable and companies are beginning to make the investment into developing these experiences, clearing the path for VR and AR to work their way into daily use.

With experiences like the Museum of Ice Cream and 29 Rooms showing incredible success, industry brands are taking note and, according to “TechCrunch,” are beginning to reallocate advertising dollars to building experiences into their food and beverage offerings.

Consumer product companies like Coca-Cola and Treasury Wine Estates (makers of Beringer, Lindeman’s and 19 Crimes), have begun expanding their brand experiences by adding augmented reality videos to their logos and labels, extending the brands’ storytelling abilities further than a label could normally go. For example, using 19 Crimes’ AR app, customers can see and hear the convicts pictured on the 19 Crimes labels tell their stories.

Seeing such great value in this technology, the restaurant industry has begun testing multiple types of virtual and augmented reality experiences, not only for their customers but also for their employees. Restaurants, like Honeygrow, have created entire training videos in virtual reality. And while there are still improvements to be made in the tech, tests done by Google’s Daydream Labs have shown that VR training actually improves speed of learning and information retention.

Training can be an extremely expensive part of onboarding when given the attention it needs. In the past, businesses may have had to choose between large-scale training groups for the sake of efficiency or hands-on one-on-one training which can be time-consuming and costly. With virtual reality technology, operators can ensure thorough and consistent training for all employees while freeing up the time of trainers, saving time and money while ensuring a perfect training experience every time.

Read more about the changes VR and AR are making in the restaurant industry in this TechCrunch article.

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Yeast Will be Instrumental In The Next Level of Food Tech

Yeast Will be Instrumental In The Next Level of Food Tech

Earlier this year, Foodable reported on products from companies like Beyond Meat, which is looking to replace animal meat by using a plant-based product for its Beyond Burgers, and Ripple, which is a company offering a milk-like product strictly made out of peas. Those are just a couple of examples of a larger move towards plant-based or alternative protein.

Thanks to the low costs on biotech tools, a handful of startups, mainly concentrated around the Bay Area, are “using a biotech process called fermentation to make animal products,” reports “Fortune.”

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Google-Backed, Veggie Milk Could Have Lowest Eco-Footprint in Dairy Industry

Google-Backed, Veggie Milk Could Have Lowest Eco-Footprint in Dairy Industry

You’ve heard of alternative milk made from soy, almond, coconut and rice… but have you heard of a plant-based milk made from yellow peas?

That’s right!

Ripple, a startup backed by $44 million from Google and venture capitalists from Silicon Valley is selling alternative milk that not only has a clean taste, but also has just as much protein as that made from cows, reports “Bloomberg.”

It’s perfect timing since Foodable recently reported that there may be a milk shortage, or at least a milk price hike, due to globalization.

Alternative milk might just be the solution, especially if it’s eco-friendly and high in protein.

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How to Use Tech to Cut Down Food Waste

How to Use Tech to Cut Down Food Waste

By Michael Hunte, Foodable Industry Expert

Food waste has always been a concern for many facilities. Recently, we’ve seen restaurants transition back to methods that help cut down on waste. From utilizing whole animals to offering excess product to charities, we can tell food waste is on the minds of many chefs and owners. This is a great thing!

Food waste in US restaurants is no small matter, with as much as 33 million tons of food getting dumped each year. Much of this food still edible and able to be repurposed. Recently, we saw the city of New York mandate that businesses compost their food. The effects on the environment are widespread, but excess food waste can truly be a problem for a restaurant’s bottom line. Thankfully, there are tech companies lining up to help you tackle the issue.

Ready to get food waste under control? Start by monitoring current practices. New tech can then help analyze the causes of excess and ultimately reduce our waste.

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SXSW Interactive, Kicking Off Today, Will Feature a Plethora of Food Tech Panels

Foodable WebTV Network

Foodable WebTV Network

South by Southwest (SXSW) Interactive kicked off in Austin today, and as we have continually been reporting, technology in the food industry has really skyrocketed. Because food is such a big part of our society, it’s no wonder that the rise of tech has intersected with this field. So we were happy to find out that a chunk of the SXSW panels will revolve around the food industry. A few topics that will be touched on are virtual grocery stores, urban agriculture and big data, and — our favorite – how consumers are seeking new food experiences through technology. This is just the beginning of what you can expect for #foodtech at this year’s Festival. Read More