The “Lifestyle Brand” Formula: Authentic Connections and Passion in the Restaurant Industry

The “Lifestyle Brand” Formula: Authentic Connections and Passion in the Restaurant Industry
  • Today’s consumers expect more from their restaurants than just food.

  • With brands like Shake Shack and Taco Bell, how can your restaurant become a “lifestyle brand”?

On this Foodable.io session, brought to you by Kabbage, Host Yareli Quintana explores with &pizza, Pincho Factory, and Intelligentsia what it means to be a “Lifestyle Brand.” As well as how to push past just serving food with panelists who pour their passion for their brands into effective communication and marketing.

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Food Tech and Incubators Are All The Rage

Food Tech and Incubators Are All The Rage
  • Food technology is creating a space for more brands and restaurants to become innovative in how they meet consumer demand.

  • Being innovative means being able to understand your consumers’ needs and providing a unique solution.

Food technology has had one of the largest impacts on the foodservice industry since social media.

In this episode, Host Bill Bender unpacks with the panelists what exactly innovation in the foodservice industry means and how it can either improve or hamper the growth of the industry.

Is this a fad or a complete shift in the model of how food innovation will occur in the future? Take a listen for more insights on how technology is innovating how we meet consumers’ needs.


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Some of the Sessions You Don't Want to Miss at Foodable.io on May 21

Some of the Sessions You Don't Want to Miss at Foodable.io on May 21

Foodable.io is back again this year, but it returns as an interactive media event that meets silent disco.

On Monday, May 21 in Chicago, Foodable.io will feature ioTalks, live podcast filmings, executive interviews, chef profiles, bartender demos and the Mix-off Challenge– all of which you don’t want to miss.

The food industry continues to evolve as new technology, food and beverage trends change the consumer landscape for foodservice. 

At Foodable.io, we are bringing together the restaurant industry’s best innovators for the ultimate Think Tank.

With multiple sessions being filmed at once, guests will be able to move around the venue and be a part of the immersive event as the live audience. With a pair of headphones (the ones used at silent discos,) guests will tune into whatever session they want to listen to.

It's safe to say, it will be unlike any other industry event you have ever been to.

Every year, there a new challenges that operators and foodservice professionals face. With that in mind, we are introducing fresh new topics and sessions to the IO agenda.

There will be ioTalks, a panel discussion with three guests and a host; podcast filmings featuring two guests and a host; one-on-one interviews with brand executives, innovators, chefs, and more; and bar demos.

Let's take a closer look at some of the topics that will be explored at Foodable.io.

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