New Year, New Menu: Revisions for Your Guests’ Resolutions

New Year, New Menu: Revisions for Your Guests’ Resolutions

By Brian Murphy, Foodable Industry Expert

The change of the calendar year provides an opportunity for everyone to “start over” in some way, and your establishment is not excluded. Drastic changes at the start of the year may be a bit cliché, considering nearly half of the US population makes some sort of New Year’s resolution, but guests will be more receptive to menu changes — especially when they will be inundated with resolution-related media for weeks. 

According to Statistic Brain, only about 8 percent are successful in achieving their resolution. Don’t be a statistic. Make an effort to embrace rapidly changing customer demands in order to be a business that supports customers’ efforts in the new year.

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5 Tips on Engineering the Right Menu for Your Restaurant

5 Tips on Engineering the Right Menu for Your Restaurant

By Jim Berman, Foodable Industry Expert

The restaurant menu is the singular most important element of any operation. Yet, it is often relegated to a half-hearted (or misguided) effort at best, and a comical jab at juggling food cost at worst. Where is the logic? Food is the product of any restaurant. So why give such little thought to the device that describes, sells, and advertises your product?

I was just working with a friend getting ready to open his restaurant. Six months of renovating an existing property, he worked nothing short of a miracle being victorious at navigating the license and permits minefield. Amazing at creating a dazzling dining room and even designing an alluring logo for the restaurant signage at the entry, the forthcoming soft opening is but a few days away. I asked about the menu. His response? “Well, we’ll print something in house or send something to the printer.”

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Coffee Moguls Plan to Offer Dinner-type Food in 2015

Starbuck's Truffle Macaroni and Cheese on the new evening menu available in select markets  | Starbucks 

Starbuck's Truffle Macaroni and Cheese on the new evening menu available in select markets | Starbucks 

Major brands like Dunkin Donuts and Starbucks are planning to broaden their menu options with more dinner staples in 2015. 40% of Dunkin's sales come after 11 a.m. and most stores are opened until at least 10 pm, if not 24 hours. So the brand will be providing more dinner options to appeal to the consumer's dinner appetite. They have started with introducing their steak sandwich this fall. 

Starbucks has already started to offer 10 small plates as part of their evening menu in select markets including in the Chicago, Seattle, Portland, LA, and Atlanta area. Their Bistro Boxes have been well received by lunch time customers, so the brand wants to expand their offerings to dinner. Do these food options belong at these cafe focused restaurants? Read More

Chefs Take to the Field with Fancy Menus

There's nothing like going to a live sporting event. Aside from the hype of the actual game, all that encompasses it, like the food, just feels so right - hot dogs, beer, braised goat and dumplings. Wait, what?  

Braised goat and dumplings are certainly a step up from your average stadium 'dog, and soon you'll be able to enjoy quality food like that and more when you go to your favorite NFL stadiums.

Chefs in Cleveland, Philadelphia, and Houston are already teaming up with Aramark to put a twist on tailgating classics. We're seeing a trend here with unlikely venues teaming up with chefs. And we like it. Looks like this football season just got a bit fancier. Read More

Photo Credit: Eater National  

Photo Credit: Eater National