We all want a hero. We scoop up comic books and buy tickets to blockbuster movies to watch their adventures unfold before us.
The internal battles they face, the external forces of evil set to destroy our world, and the compassion they demonstrate for others. Superheroes give us hope. They restore faith. They inspire us to become more than we are.
Success leaves clues and the nature of superheroes is no different. Look closer at your favorite hero and you’ll see traits that many also share. These traits have nothing to do with having superpowers. They come from their character. They come from within themselves. They also can be a lesson for you in your quest to build a better restaurant. It’s the character of the leader that shapes the direction of a brand.
Weak brands have weak leaders, it’s that simple.Read More