Why Having An Advanced On-Demand Restaurant Strategy Can Set Your Brand Apart

Ever wondered how a great on-demand strategy can differentiate your concept from the rest?

On this episode of Takeout, Delivery, and Catering Show, our host Valerie Killifer sits down with Mark Toth, Founder and CEO of Urban Wok, founded in 2018 in Minneapolis, to figure out just that.

Urban Wok focuses technology to make the customer experience as efficient, seamless and enjoyable as possible.

One example of that is the fact that Urban Wok is completely cashless.

“The main advantage which I did not think of when I opened up Urban Wok is the ability for our employees, and our managers and myself to interact with customers, since we’re not operating with a transaction having to punch and order in or give cash back or change or things like that,” says Mark Toth.  

“We actually can make a meal, talk to the customer, talk about sauces, talk about clean ingredients, help them through the computer system if they need help, although it happens very rarely. So the ability to interact with customers has been nothing but a great thing without having cash to deal with.”

Urban Wok has become a favorite amongst Millennials and Gen Z patrons because of their modern approach to foodservice. Learn more by listening to the podcast above!

Produced by:

Nathan Mikita

Producer