For nearly the last 15 years, Canadian restaurants, for the most part, have failed to make their way onto the World’s 50 Best Restaurants list, compiled by U.K.-based industry magazine Restaurant annually.
While not the only list in town, it is one of the most sought after.
This doesn’t mean there aren’t list-worthy restaurants in Canada. There certainly are, but the high-end Canadian restaurant scene is relatively small. And some restaurateurs feel the price to make the list may just be too darn high.
Joe Beef co-owner David McMillan recognizes that competition for the list is fierce – and that to get on it, Joe Beef may have to change. Restaurants that make the list typically have a technically ambitious menu and introduce a tasting menu of more than a dozen dishes.
"I find that list is very high end, right? Not to denigrate any of my peers that want to go after tasting menus, white tablecloths, crystal glasses, the elite and expensive meal. That's never been our thing," McMillan told CBC News Canada.
Just the opposite. Joe Beef is known for a “loud bistro vibe, and a menu that focuses more on flavor and fun than breaking new ground” and “accessible food.” Read more