In some ways, once football season begins, the stadium becomes the second home of a dedicated football fan. Traditionally, it’s a place where family and friends gather together to cheer on their favorite team to victory, but some would argue that good food and beverage make up a big component of a positive game-day experience as it is watching the home team win.
As consumers become increasingly immersed into food culture they are demanding better quality food and diverse choices throughout the restaurant industry— football concession stands are no different and feel the same pressures from fans.
At the Hard Rock Stadium, choices beyond hot dogs, burgers, and fries are available in multiple floor levels with local restaurants and recognized chefs flocking over to Miami Gardens to showcase their selections.
However, because Miami is so diverse, it only makes sense that transplant concepts, like Fuku— a fast-casual concept featuring spicy fried chicken from New York’s popular Momofuku Group — would also be featured at the stadium.
Fuku at Hard Rock Stadium is celebrity chef David Chang’s first venture into South Florida, but it’s the third time he opens one of his fast casual concepts inside an establishment that features sporting events (Fuku can also be found inside Citi Field stadium and Madison Square Gardens arena in New York).